Money can buy you a lot in this career. Sharp suits, great freelancers, even some clients. But there are some thing you'll need that money cannot buy. Here's a list of the top five things you'll need to get ahead...and only your own hard work can get you them.
Do you know how long Tony the Tiger has been saying those immortal words? Over 60 years! He was created in 1951 by Leo Burnett, and he's still around and as popular as ever. Learn more about the tiger with a heart of gold here.
There once was a time when advertising agencies had names that sounded like law firms. Even the greats, who produced astounding work, were going by names like Doyle Dane Bernbach, or Abbott Mead Vickers. Thankfully, advertising woke up and smelled the coffee. Now, we have great agencies with great names. Here are five awesome ones.
In the good old days of advertising, getting into an agency was very easy. Just look at Neil French (read Sorry For The Lobsters) for an example of that. But these days, competition is fierce, and cutthroat. If you don't stand out, you don't stand a chance. Here are some tips for breaking into the ad world.
There are certain ways to attack a creative brief that everyone should know about. There are also classic mistakes that people make, be they beginners or veterans. Here's a quick check list to make sure you're doing it correctly.
Wonderful piece of work from Ikea that is grounded in everything they do. Turning one billboard into three using lighting, it showcases that smart thinking can turn small spaces into bigger, more useful spaces. Awesome.
It's the big job every creative wants, one day. The boss. The big daddy. The head honcho. Numero Uno. But how do you get to that elusive role? Here's the career path you need to take.
We're not an easy bunch. In the past, I've made account managers cry (even the men) and there was no excuse for it. Well, there was one excuse, but it's not good enough...I am a creative. There is a certain expectation that creatives will act like petulant children at times. But if you know how to handle them (us), you can get along with them much better. Here are five top tips.
I'll be honest, I'd never heard of Bob Guccione until I saw the documentary "Filthy Gorgeous: The Bob Guccione Store." But, I had heard of Penthouse, and the war between it and Playboy in the seventies. The documentary is a fascinating look at the rise and fall of a truly original man. It's now available on Netflix.
So, the Denver Broncos went down in flames. And so too did most of the ads in this year's Super Bowl. As advertisers spend more and more money, they seem to get less creative. In fact, one of the best ads done through the whole day was not on TV, but a Tweet by JCPenney. Anyway, here are the five best, and five worst, ads of Super Bowl 2014. Do you agree?