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From Apryl Duncan, Former About.com Guide to Advertising

New Maytag Man

Wednesday August 6, 2003
Gordon Jump, of WKRP in Cincinnati and more recently known as the Maytag man, is retiring from the business. The 71-year-old actor became the Maytag Repairman in 1988, replacing the late Jesse White who had the role from 1967-1988. Actor Hardy Rawls will become the new lonely repairman after he endured interviews, screen tests and the approval of focus groups.

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