Tip of the Week: The Definition of PR

This week's tip comes from the Ask Apryl mailbag:

Q: What is the most basic definition of PR?

A: Generating free publicity for your clients.

Of course, public relations is so much more than that. Working in PR, you'll be networking with the media, searching for new ways to spin product or service information into news as well as coordinating news conferences, planning trade show events and even becoming a spokesperson for the company.

If you're still unsure about which career is right for you, Advertising Vs. Public Relations gives you a deeper look into the field and 10 Differences Between Advertising and Public Relations shows you a side-by-side comparison of the two.

If you have a question about advertising or public relations, submit your question to the Ask Apryl segment now.