M&M's Get Bigger to Entice Adults

M&M's are growing up so they can be more appealing to adults. Mars Incorporated thinks adults will eat more of its candy if it's bigger so look for M&M's to grow 55-percent larger than their current size.

And forget about those rainbow colors. Still trying to appeal to adults, M&M's will now come in toned down colors like beige, maroon and teal.