Publicity Mistakes - Don't Sabotage Your Success
Thursday April 20, 2006
Don't sabotage your publicity success by making mistakes. Avoid these mistakes to handle your company's media coverage like a pro.
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Comments
I have worked both as a journalist and as a media person for companies. The best thing is to do is to have a good relationship with journaists but never to explot the relationship. If you can have friendly relationship you can expect more innocent coverage but trying to bribe will only backfire.