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From Apryl Duncan, Former About.com Guide to Advertising

Elvis and Dolly Promote Tennessee

Tuesday April 25, 2006
Elvis Presley and Dolly Parton will appear in a TV commercial together through the magic of technology. The two seem as if they're right next to each other to promote Tennessee tourism. Parton has been Tennessee's state spokesperson for the past two years. This is the first time Presley will be seen alongside another celebrity in an ad.

More on the Elvis Presley and Dolly Parton Commercial:

Ad agency Chandler Ehrlich spent six months getting clearance to use Elvis in the commercial. The ad hits the airwaves today.

This time last year, Elvis Presley's Graceland mansion became the focus of two :30 commercials for the first time ever. The ads helped promote the tourist attraction through home movies of the King.

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