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Sprint Dumps Complaining Customers

From Apryl Duncan, About.com GuideJuly 11, 2007

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More than 1,000 Sprint Nextel customers received a break up letter from the wireless provider. The company dumped the customers over repeated calls to customer service. A spokesperson for Sprint tells ABC news that customers affected called customer service repeatedly between six and 12 months, sometimes 300 times a month. Sprint is giving the customers one month to find a new wireless provider and is waiving the early termination fee.

More on Sprint Dumping Its Customers:

Some say it's good business to weed out the customers that clog customer service phone lines. Others say it's bad PR in the eyes of current and future customers for Sprint to make such a drastic move.

Sprint is the number three wireless provider. The company has 53 million customers...minus 1,000.
Comments
July 11, 2007 at 12:10 am
(1) Joe :

This is crazy. From what I have seen on message boards, Sprint is being trashed over this. Rightly so, in my opinion. Sure sounds like Sprint can just hang up on people whenever they want and that does not provide the rest of us customers any kind of security to stay with them.

July 11, 2007 at 10:47 am
(2) Mike :

I’ve worked in the hospitality industry for 22 years. Customer service is key to my success as well as my firm’s enormous success. After hearing this news, I was astonished that a public relations department of a publicly traded company would even consider approving such tactics with their customers.
This morning, we had our daily office stand up meeting where we typically review our day to day interactions with our guests and develop our actions to be certain we remain focused on the customer. Our meeting ran longer than usual as we discussed the Sprint/Nextel situation. It was by unanimous vote that we all concluded these actions (whether it be justifiable or not by Sprint/Nextel) will clearly back fire on them as they attempt to grow their market share.

If I were selling for one of their competitors today, I would have been in the office an hour or two early.

July 11, 2007 at 3:18 pm
(3) Aaron :

They have 53 million customers and a measly 1,000 causes them this much trouble that they have to dump them? Sounds like they need a new customer service department. While they’re at it, they should get a new PR department too!

July 16, 2007 at 10:53 am
(4) Suzanne :

This is just another reflection of the attitude many companies have about their customers. The consumer is there to provide the company with income, but does not deserve any consideration. I have also seen this in the home computer industry where companies either take no responsibilty for their hardware and software, or provide tech support from people who can’t answer the questions or who do not speak teh same language as the customer that can be understood. If we continue to put up with this kind of service, it will become the norm. The company that provides good customer service is the one that has my business.

July 16, 2007 at 11:07 am
(5) Courtney :

I for one think that they made a right decision. Calling customer service 300 times a month is absurd and obviously obsessive compulsive. They increase the wait time for everyone else that needs a legitimate question answered. In our company we have turned down business if our “lead” is rude or we believe to be problematic. I think it’s good that they set an example of these people and hopefully I’ll just have to wait a couple seconds less if I ever need to call Sprint which is my wireless provider. (Which may I add I have never called)

July 16, 2007 at 11:36 am
(6) Prophet Barry W.Jones,Sr.,D.D. :

I think that all the customers of SPRINT should drop their services, and stock holders sell all of their stocks. Also, all of the unions and customers should boycott plus picket them. SPRINT’S Advertising Department is staffed by a bunch that does not realize, it is the customers that is making them rich. Absolute power and money definitely does corrupt a business or person.

July 16, 2007 at 11:44 am
(7) Ray :

When I first read the story, my knee-jerk reaction was similar to Joe and Suzanne’s. How dare they dump a customer because the customer complains too much!
However, Michael, our ‘hero’ of the story has had an extraordinary run of bad luck with his Sprint service. Up to now, he was stuck with them, and could not cancel the contract without incurring a prohibitively expensive fee. Sprint’s decision to not do business with him frees him to choose a carrier more to his liking. Yes, he stands to be out some money, yet it appears to me that this is already the case. So, he should be somewhat thankful that he can cut his losses. Plus, he always has the option of suing for compensation.
Remember, nothing operates in a vacuum. If Sprint’s policies are such that they drive enough customers away, then their profits will suffer. They will then either change to be more customer friendly, or they will wither away, and die. Such is the nature of business in a free enterprise system.

July 22, 2007 at 11:55 am
(8) Lori :

Banks routinely send out close letters to customers who keep less than $10 in their accounts. Restaurants routinely refuse business to disruptive customers. Airlines make unscheduled landings to offload disruptive passengers. I just don’t see any difference here. SPRINT obviously found these customers sapped resources, delayed service to legitimate customer service needs and would be best served elsewhere. In reality, the best they could do was release them from their contract without further financial penalty. Three hundred calls in one month? That’s an average of 10 calls per day. These people don’t just need new carriers, they need LIVES.

August 7, 2007 at 3:05 pm
(9) Fran Briggs :

Let’s see. I believe SPRINT was rated as #4 in a survey listing the “worst customer service” just 9 months ago.

May 29, 2008 at 1:31 pm
(10) Missy :

I would dump them too. No service should be treated badly by thier customers, so if they dont like the service, leave it. Obviously they were having a problem, so might as well dump them. In my opinion that is good customer service, they are doing them a favor in all reality. If someone is calling 300 times a month, they dont like the service. Therefor bye bye client, hellp open customer service lines with people that have real problems.

August 2, 2008 at 4:05 pm
(11) Angel :

I recently got Sprint June 2008 todays August 2, 2008 and every time I called customer service *2 It’s always an Asian or a Mexican, once a Puerto Rican never an American. Most were hard to understand. Their 1-800 # says it’s a 15-20 minute wait that counts against anytime minutes. There’s no selection of English or Spanish at either way of calling. We had a text message that was sent 8 AM and it wasn’t received until after 8 PM. I called to ask why and It took 45 minutes to go through Customer Service to get nowhere and got hung up on and started all over. The next day the Puerto Rican fixed the problem. Our son has Sprint for several years and says text messaging is often slow. I guess you could call it snail-text. Mobile to mobile is not always free when your calls go to certain towers it uses anytime minutes. We were not told this until we had their service. Though this is set up to prevent doing this or warn you, you just have to be smart enough to know it. And the text messaging wasn’t slow until right after 30 days of service. As long as the text messaging stays up to speed we’ll stay with them. We get a 20% discount with having other coworkers with Sprint. Their Rumor LG phone is very impressive. It is nice to be able to fix your phone right here in town but, hope to never use it. I believe we should keep more jobs in America if I continue not getting an American in Customer Service I will change in 2 years. My first statement had a extra month added and my second statement did not date to reflect stating so. I believe these are problems that could keep people calling. I hope Courtney Reads this. You can’t make judgment without knowing all the facts. Verizon customer service, is worst and don’t want to improve and will set you up with services you don’t want and need to cancel quickly or you’ll get charged and lie about the prices have bad towers and your phone will gurgle. AT&T then Cingular then AT&T get the picture they loose your contracts bill you differently every month (more $‘s) you tell them you’ll send them a copy of your contract they fix it only to start all over again. Alltel is very good but they don’t give you what they offer through email this has happened twice so watch you Statement that is now not Itemized. Their customer service will fix your problems though. Alltel is changing to Verizon. This could be a problem. I’d still be at Alltel If it wasn’t for Verizon lying (it was very hard to correct the lies and they don‘t type it up in their records so they won‘t improve this problem). Verizon is not owned by an American. It’s owned by a Mexican that is the second richest man in the world (Claims to be first richest man). The customer service is mostly in Las Vegas, Nevada that I received. Too bad Alltel is bought out by Verizon.

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