Family Circle and NASCAR Cook Together for Show
Thursday March 13, 2008
Family Circle magazine and NASCAR are teaming up for a new reality show. NASCAR: Serving It Up will be a syndicated cooking competition show featuring Family Circle recipes served up at NASCAR events.
Cooking competition shows have been a success in the past. But will this cross-promotion be a success? Discuss this topic.
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Cooking competition shows have been a success in the past. But will this cross-promotion be a success? Discuss this topic.

Comments
Good question because I don’t understand the point of this crosspromotion. Besides a bunch of people cooking at a nascar race, it does not seem to offer either nascar or Family Circle much return for the venture.