High Fructose Corn Syrup Ads Sour Parents

The Corn Refiners Association is causing quite a conversation among parents through its new commercials promoting high fructose corn syrup (HFCS). Studies have been released saying HFCS is linked to childhood obesity but the CRA claims that's not entirely true and is playing defense with the new ad campaign.

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  High Fructose Corn Syrup - Version 1
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  High Fructose Corn Syrup - Version 2

One commercial shows two moms at a birthday party and one says, "Wow, you don't care what the kids eat, huh?" and then she adds, "That has high fructose corn syrup in it." Another version shows a couple having a picnic and when one offers the other a bite of a popsicle that has HFCS in it, the reaction is, "I thought you loved me." The ads go on to show the accusers speechless when they're asked what exactly is wrong with products with HFCS.

More on the High Fructose Corn Syrup Ads:

The campaign is mainly targeting mothers and many are storming their blogs with posts blasting the ad campaign. Comments range from negative remarks about the tone of the ads to facts released in previous studies about HFCS.

The CRA is planning an 18-month long ad campaign that's worth a reported $20-30 million. Besides TV commercials, full-page ads will be taken out in newspapers across the U.S. The website, SweetSurprise.com, is also part of the campaign.

What do you think of the ads? Share your opinion.