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From Apryl Duncan, for About.com

Some Brands Thrive in a Down Economy

Friday October 17, 2008
A recession isn't bad news for some brands. More people are staying in and that means sales for companies that sell foods you eat at home and beverages you buy in the grocery store will remain steady.

Some companies are even showing growth in times when people are pinching their pennies. McCormick spices saw a 9-percent increase in sales, bringing in $782 million in the third quarter.

Stores are also benefiting with their private label products. Walgreens has already seen a 15-percent increase in sales while CVS and Kroger are positioning their store brand labels to take advantage of consumers looking to save money.

Are you brand loyal when trying to save money? Vote in the poll:

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