Macy's and Apple Ads a Hit with Consumers

From Apryl Duncan, About.com Guide December 10, 2008

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Nielsen IAG has released two top 10 lists rating the most-liked new TV commercials and the most-recalled. The research tracked consumers between October 20 and November 16, 2008.

Favorite Ads: What Are Yours Right Now?
See the Top 10: Most-Liked Ads
See the Top 10: Most-Recalled Ads

Macy's was the most-liked new TV ad. The commercial featuring a little girl dropping a letter in the mailbox and celebrities reading "Yes, Virginia, there is a Santa Claus" was a hit among consumers. A Zales commercial for the Celebration Diamond showing a man sliding a ring across a piece of string to a woman in another building came in second.

An Apple spot with PC giving Mac a cupcake to raise money for Vista repairs was the most-recalled commercial. The Macy's ad that was the most-liked came in second for most-recalled.

Which ads are your favorites right now? Talk about them.

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December 16, 2008 at 12:43 am (1) cinthya :: Macys’s tv ad is my favorite
December 22, 2008 at 9:52 pm (2) Virginia :: My name is Virginia and I love the tv ad, reminded me of my mom telling me the same thing for years until I thought I was “too grown up” for that stuff. She passed away 8/28, but I really had a good moment when I heard the words again.

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