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From Apryl Duncan, for About.com

Secrets of a Successful Online Press Room

Tuesday June 9, 2009
Companies often neglect one of the easiest vehicles for free publicity: an online newsroom. Building a buzzworthy newsroom on your company website is a key part of managing your own PR campaign.

Make your online press room a leading source of news for journalists. These five tips share the secrets of a successful online press room.

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