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Paul Suggett

Let's Focus On Copywriting For a Second

By June 30, 2012

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Being a copywriter,  I am of course slightly more biased towards writers than art directors. Not that I have no love for the AD, I could not do my job without them. But I do consider the role to be less glamorous and more taxing, as I have worked on both sides of the creative aisle. So here then is a collection of articles focused on copywriters and copywriting. Have no fear, art directors will get their moment in the sun, too.

July 10, 2012 at 4:08 am
(1) Phil Callinan says:

Thanks Paul,

This is an incredibly useful and resourceful article. The links are great for adding compelling copy to this already outstanding piece. Thanks for sharing.


July 17, 2012 at 1:31 am
(2) Thomson says:

Paul, this is simply revelatory. Copywriting industry is for the bold and free thinkers of a different sort yet the gyrating point for all types of communication:Ads, music, feature articles etc. You have elicited wonderfully. Thanks.

August 10, 2012 at 12:15 pm
(3) Rodrigo T says:

Very useful and indeed ingenious, really the glory usually go in when the idea came in the writing, and it is that when the crucial moment the idea of art.

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September 20, 2012 at 1:53 pm
(5) Furniture store Randburg says:

Great delivery. Solid arguments. Keep up the amazing spirit.

September 23, 2012 at 5:43 am
(6) Sharon H says:

Useful article. By chance I bumped into an image that summarize the fundamentals of advertising. Enjoy!

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October 2, 2012 at 7:28 pm
(10) Promotional Business Products says:

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October 16, 2012 at 3:46 pm
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December 25, 2012 at 10:01 pm
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December 31, 2012 at 12:17 pm
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