Worst Advertising/PR Moves of 2004
Tuesday November 30, 2004
You can't have the Best Advertising/PR Moves of 2004 without having the worst. No one was safe from advertising/PR debacles this year. Start the countdown and see the Worst Advertising/PR ... Read More
Tip of the Week: Watch Your Mouth or You Might Not Get the Promotion
Friday November 26, 2004
What holds a qualified woman back from getting a promotion? A new survey says when women try to fit in with the boys at work by using guy talk vocabulary, ... Read More
Viacom to Pay $3.5 Million Fine
Wednesday November 24, 2004
Viacom will pay $3.5 million to settle indecent programming complaints filed against the company. The settlement is the highest reached with federal regulators in history.
That number does not include the ... Read More
FCC Investigates Desperate Housewives Promo on Monday Night Football
Tuesday November 23, 2004
More than 50,000 complaints were filed with the FCC after Desperate Housewives star Nicollette Sheridan dropped her towel in an ABC Monday Night Football skit to persuade Terrell Owens of ... Read More
Howard Stern and Sirius Pull Off Major Publicity Stunt
Friday November 19, 2004
About 1,000 people and a media circus flocked to Manhattan's Union Square Thursday where Howard Stern and Sirius Satellite Radio gave away 500 free satellite radios, one-year subscriptions and ... Read More
The Best Advertising/PR Moves of 2004
Tuesday November 16, 2004
The year's almost over and it's time to look back on the best advertising and public relations moves of 2004. Who holds the top position? Start the countdown and take ... Read More
Matthew McConaughey's Endorsement Deal
Monday November 15, 2004
Matthew McConaughey will get rugged for Stetson in both TV commercials and in print. The commercials will be shot in black and white and are slated to air later this ... Read More
This Week's Top Articles
Friday November 12, 2004
The stats are in and here are your top five favorite advertising articles of the week:
10 Differences Between Advertising and Public Relations
How to Create a Flyer
10 Ways ... Read More
Tip of the Week: Passionate About PR
Friday November 12, 2004
Will you be comfortable/happy handling PR for a potential employer? Know what their products are and think about how happy you'll be if you're managing PR for that particular product ... Read More
Wendy's Drops Mr. Wendy
Thursday November 11, 2004
Fast food chain Wendy's will cancel its Mr. Wendy ad campaign at the end of the month. Execs say the focus of the campaign turned more onto Mr. Wendy than ... Read More
Madonna Asks for $12 Million in a New Endorsement Deal
Monday November 8, 2004
Madonna is reportedly asking $12 million to help Donatella Versace launch her spring line, according to New York Daily News. The hefty price tag could also include TV commercials. Jaws ... Read More
Tip of the Week: A PR Job You Can Live With
Friday November 5, 2004
If you're searching for a job in public relations, you may think a paycheck is a paycheck so why should you care what you'll be doing? But if you're passionate ... Read More
This Week's Top Articles
Friday November 5, 2004
The stats are in and here are your top five favorite advertising articles of the week:
10 Differences Between Advertising and Public Relations
10 Ways to Get a Job at ... Read More
Setting Your Freelance Rates
Tuesday November 2, 2004
One of the most common and most difficult questions you'll have as a budding freelancer is, "How do I set my rates?" Now there's help in Setting Your Freelance Rates.
Last Minute Political Ad Spending Tops $60 Million
Monday November 1, 2004
In the past week, President Bush, Senator Kerry and the Republican and Democratic parties have spent anywhere between $60 million and $80 million on political ads. By the time the ... Read More
