Nikon's Coolpix S6 commercials featuring Kate Moss hope to pull the number five digital camera player higher up in the ranks. At the same time, Moss is making an endorsement ... Read More

Political advertising is on the rise, according to a report issued from BIA Financial Network. Experts predict about $22.2 billion will come from political ad revenue, an increase of 7-percent. ... Read More

Yahoo and auction site eBay have announced a deal that will have both sites making use of text-based advertising, going head-to-head with Google. The new partnership will also include PayPal, ... Read More

The Pennsylvania Tourism Office is asking visitors to its Web site to vote for the state's official bumper sticker. The marketing campaign asks you to choose between 16 possibilities. If you ... Read More

Don't wait until the last minute. Publicity can work for you year-round. Guest author Bill Stoller shows you how to get effective publicity from January to December.

How much junk mail do you receive each day? Do you read it? Toss it? Now put yourself in the shoes of your direct mail recipients. Avoid direct mail mistakes ... Read More

Alltel's My Circle commercials poke fun at other companies using their own icons. Can the ads help Alltel sell a new service and establish a brand identity?

L'Oreal has signed 60-year-old Academy Award-winning actress Diane Keaton to pitch its Age-Perfect line of skincare products. McCann Erickson will create the L'Oreal Paris print and TV work scheduled to ... Read More

Use public speaking to take your business to the next level. Use these tips to become a mini-celebrity in your field.

English football star David Beckham will wear a milk mustache for the 13-year-old "Got Milk?" ad campaign. Beckham's photo shoot took place late last week with celebrity photographer Annie Liebovitz ... Read More

Wal-Mart is in a battle to secure the trademark for the smiley face used in commercials, print and in-store. Frenchman Franklin Loufrani has been securing the smiley face trademark around the ... Read More

New endorsement gigs have been added. Check the Celebrity Endorsements: A to Z list for updates on: Cindy Crawford Teri Hatcher Sarah Jessica Parker Kelly Ripa

Just how do you get to be one of the lucky few to drive an ad-wrapped car around town? It's not easy but if you're patient, you could get paid ... Read More

The new Jetta commercials taking consumers along for the ride and into the path of a car crash are getting results, according to VW. The automaker reports the crash safety ... Read More