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AOL May Ask for Super Bowl Refund

From Apryl Duncan, for About.com

Janet Jackson's revealing performance during the Super Bowl Halftime Show created a media frenzy, sparked an FCC probe and has become the most-searched event in the history of the Internet.

And now it may result in a refund.

AOL paid an estimated $10 million to be the halftime show's exclusive sponsor along with deals on ad time and the rights to broadcast the halftime show on the Internet. Insiders say AOL may seek a partial refund of those costs.

The company issued a statement that reads in part, "Like the NFL, we were surprised and disappointed with certain elements of the show." AOL also said they had nothing to do with the way the show was produced and because of the "wardrobe malfunction," as Justin Timberlake called it, the company will not be able to broadcast the halftime show on its Web site to 25 million Internet users.

MTV reports CBS and the NFL are not currently seeking a refund of MTV's production costs. That could change if the FCC investigation into the incident follows through with harsh penalties - up to $27,500. Or the FCC could apply that number to each CBS affiliate, bringing in millions in fines.
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