Beverage Advertising-Related News
The beverage wars are heating up. Find all the advertising news for Pepsi, Coke and everything else that's liquid.
'Cocaine' Drink Pulled Nationwide
Redux Beverages pulls "Cocaine" drink after the FDA accuses the company of illegal advertising.
Redux Beverages pulls "Cocaine" drink after the FDA accuses the company of illegal advertising.
Bartles & Jaymes Duo to Make a Comeback
Ad icons Frank and Ed, of Bartles & Jaymes Wine Coolers fame, are getting an updated look and a new ad campaign.
Ad icons Frank and Ed, of Bartles & Jaymes Wine Coolers fame, are getting an updated look and a new ad campaign.
Don't Mess with Miller
Enter a Miller Brewing contest with a phoney address and watch out. The company may track you down and send Emails to your real address.
Enter a Miller Brewing contest with a phoney address and watch out. The company may track you down and send Emails to your real address.
Coke to Debut New Ads for the New Year
Coca-Cola is unveiling new TV commercials to celebrate the New Year and hopefully bring back some its market share that's been lost to consumers looking for non-carbonated beverages.
Coca-Cola is unveiling new TV commercials to celebrate the New Year and hopefully bring back some its market share that's been lost to consumers looking for non-carbonated beverages.
Sumo Chickens: Feel Like Having a Pepsi Now?
Pepsi's new commercial featuring sumo wrestling chickens is entertaining but it's missing the mark with consumers.
Pepsi's new commercial featuring sumo wrestling chickens is entertaining but it's missing the mark with consumers.
Coke and Pepsi Face Ban in Russia
The Russian parliament says caffeine is so bad when consumed in high quantities that they want to ban any soft drink that contains it, including Coke and Pepsi.
The Russian parliament says caffeine is so bad when consumed in high quantities that they want to ban any soft drink that contains it, including Coke and Pepsi.
Starbucks Says Springsteen's Lyrics Leave Too Much of an Aftertaste
Controversial lyrics and a failed cross-promotion deal have left Starbucks closing its doors on The Boss.
Controversial lyrics and a failed cross-promotion deal have left Starbucks closing its doors on The Boss.
Snapple Gets Sexy
What do you get when you cross a banana with an apple? It's not a bad joke. It's Snapple's new ad campaign.
What do you get when you cross a banana with an apple? It's not a bad joke. It's Snapple's new ad campaign.
Low-Carb Craze Simmers
A year ago Atkins couldn't make products fast enough, now the low-carb craze is simmering down and new low-carb products are feeling the burn.
A year ago Atkins couldn't make products fast enough, now the low-carb craze is simmering down and new low-carb products are feeling the burn.
Pepsi Kicks Off Pepsi Edge Campaign
Pepsi Edge gets its official low carb debut this weekend. One month after Coke's C2 kicks off and one month before PepsiCo originally planned.
Pepsi Edge gets its official low carb debut this weekend. One month after Coke's C2 kicks off and one month before PepsiCo originally planned.
Coca-Cola Launches Major Summer Promotion
You could be a winner but you won't know when or where your prize will arrive.
You could be a winner but you won't know when or where your prize will arrive.
Mid-Calorie Cola On Its Way
A new mid-calorie cola is on its way, following the marketing health care craze.
A new mid-calorie cola is on its way, following the marketing health care craze.
Low Tech Hack Leads to High Tech Trouble
Pepsi and Apple's giveaway of 100 million song downloads gets hacked - a low tech hack, that is.
Pepsi and Apple's giveaway of 100 million song downloads gets hacked - a low tech hack, that is.
Attack of the Flavored Soft Drinks
Your favorite soft drinks are getting a dash of flavor added to them. And the market's getting flooded with new ads as a result.
Your favorite soft drinks are getting a dash of flavor added to them. And the market's getting flooded with new ads as a result.
Pepsi Dumps Celebrity Endorsements
Beyoncé and Britney are out and "It's the Cola" is in.
Beyoncé and Britney are out and "It's the Cola" is in.
Pepsi Sees Profits
Pepsi's new additions to its soda line as well as its snack foods have the soft drink company seeing a spike in profits.
Pepsi's new additions to its soda line as well as its snack foods have the soft drink company seeing a spike in profits.
Sprite Signs LeBron James
NBA star LeBron James inked a six year deal with Sprite and Powerade. The new contract now has him pocketing $100 million in endorsement deals.
NBA star LeBron James inked a six year deal with Sprite and Powerade. The new contract now has him pocketing $100 million in endorsement deals.
Unemployment is Down, Starbucks is Up
Workers are heading into Starbucks since the unemployment level has dropped. The coffee retailer is seeing a big increase in profits.
Workers are heading into Starbucks since the unemployment level has dropped. The coffee retailer is seeing a big increase in profits.
Heineken Shows Heinie to Other Beer Companies
A new Heineken beer commercial goes after the company's competitors. And a new promotion on their Web site makes your friends the heinie of a joke.
A new Heineken beer commercial goes after the company's competitors. And a new promotion on their Web site makes your friends the heinie of a joke.