Direct Mail
Direct mail can be a high profit, low cost advertising medium. Make your direct mail campaign a hit with these comprehensive tips and tricks.
Advertising Through Customer Invoices
Are you using your invoices to advertise your business to customers? If not, you're missing out on a key opportunity to reach targeted prospects.
Are you using your invoices to advertise your business to customers? If not, you're missing out on a key opportunity to reach targeted prospects.
Writing Subheads for Direct Mail
How well you're writing subheads for direct mail will help determine how successful your sales letter is to the campaign. Apply these techniques to your sales letter to write subheads that make your customers act now.
How well you're writing subheads for direct mail will help determine how successful your sales letter is to the campaign. Apply these techniques to your sales letter to write subheads that make your customers act now.
Direct Mail's Deadly Sins
How much junk mail do you receive each day? Do you read it? Toss it? Now put yourself in the shoes of your direct mail recipients. Avoid direct mail mistakes or your materials will end up in the trash too.
How much junk mail do you receive each day? Do you read it? Toss it? Now put yourself in the shoes of your direct mail recipients. Avoid direct mail mistakes or your materials will end up in the trash too.
Your Direct Mail Campaign Schedule
Plan out your mailing schedule to get your direct mail campaign noticed, not trashed.
Plan out your mailing schedule to get your direct mail campaign noticed, not trashed.
Your Email Ad Campaign Vs. Spamming
How can you send bulk Email responsibly? How can your Email ad campaign be spam free? Get answers to these questions and more in this complete FAQ.
How can you send bulk Email responsibly? How can your Email ad campaign be spam free? Get answers to these questions and more in this complete FAQ.
Direct Email List Source
This site offers thousands of opt-in voluntary email advertising lists you can "rent." You won't have to worry about spamming here!
This site offers thousands of opt-in voluntary email advertising lists you can "rent." You won't have to worry about spamming here!
Direct Marketing 101
Take a crash course in direct marketing and find out the seven advantages of direct mail.
Take a crash course in direct marketing and find out the seven advantages of direct mail.
DM Group
This site offers money-saving tips for your next direct mail project.
This site offers money-saving tips for your next direct mail project.
DM News
Get the latest direct marketing news from the publishers of Direct Marketing Magazine. You can also sign up for free daily news updates.
Get the latest direct marketing news from the publishers of Direct Marketing Magazine. You can also sign up for free daily news updates.
National Mail Order Association
NMOA is a place for professionals in the mail order business to come together. Be sure to sign up for their free newsletter to stay up on the latest mail order and direct marketing news.
NMOA is a place for professionals in the mail order business to come together. Be sure to sign up for their free newsletter to stay up on the latest mail order and direct marketing news.