Location:
International advertising agencies are located in Germany, Spain, China, Italy, Sweden, Brazil, Norway, Russia and other countries outside of the United States.
Who They Serve:
International agencies serve clients in their particular country, unlike worldwide agencies that manage clients globally.
Business Scenarios:
- A Russian grocery store chain wants to advertise the company across Russia only and not in other countries.
- A swimsuit shop in Brazil wants to advertise only in Rio de Janeiro.
Clients:
Sample clients of advertising agencies listed in the international category include:
- AFIPA (France)
- Scottish and Southern Electricity (England)
- Senac Rio (Brazil)
- Tiveden & Norra Vättern (Sweden)
- Zurich Insurance Company