Promo Tools

Use your trade show space and time effectively. These tips are also good primers to consider for any type of promotion, whether you're attending a trade show or just planning to promote your business locally.

Are you making plans to promote your own advertising agency? Have your previous self-promotion pieces been less that extraordinary? You may be encountering the classic problems associated with agency self-promotion.

Need to advertise something but don't have a lot of cash? Flyers are an inexpensive way to reach a wide audience.

Walk around any trade or consumer show and you will be able to collect a bag full of advertising specialties, or giveaway items all designed to promote. But look a little more closely. How many really do an effective job?

Don't wait until the last minute. Publicity can work for you year-round. Guest author Bill Stoller shows you how to get effective publicity from January to December.

Enough promotional T-shirts were produced last year to clothe everyone in the U.S., Mexico and Canada.

Get quick tips, research info and a history of promotions in just one click. This Web site is a division of Promotional Products Association International.

The National Association for Promotional and Advertising Allowances is the meeting place for anyone interested in promotions. Confused about promotions? Visit the question room to get answers.

This organization is dedicated to those involved in the promotion, marketing and design of all electronic media. Their members include editors, writers and producers in television, radio and on the Internet.

Your grab bag of promotional ideas awaits. Industries are categorized and you can get a new promo idea every day.

Promotion agencies, marketers and even consumers can use this Web site as a great promotional tool. The company's focus is to make promotions work more effectively on the Internet.

Not sure if you need to be at your industry's next trade show? This article shows you exactly what you can get out of a trade show.