Complete Super Bowl XLI Coverage
In-depth coverage of Super Bowl XLI from the advertising side of the game.
Advertising Trivia Challenge #14 - Super Bowl XLI Ad Trivia
Super Bowl XLI is over and the reported $2.6 million for a 30-second commercial has been paid. How effective were the commercials? See what you can remember about the commercials in this trivia challenge.
Super Bowl XLI is over and the reported $2.6 million for a 30-second commercial has been paid. How effective were the commercials? See what you can remember about the commercials in this trivia challenge.
Super Bowl XLI Sideline Wrap Up
Super Bowl XLI is in the books and so are the millions spent for commercials. Suit up and get in the game to analyze the touchdowns and fumbles from the advertising side of the game.
Super Bowl XLI is in the books and so are the millions spent for commercials. Suit up and get in the game to analyze the touchdowns and fumbles from the advertising side of the game.
Super Bowl XLI Sideline Wrap Up: Fourth Quarter
Who made a good investment and who should've kept their $2.6 million for a Super Bowl ad in their pocket? Get the complete Super Bowl XLI Sideline Wrap Up. Get in the game with the Fourth Quarter.
Who made a good investment and who should've kept their $2.6 million for a Super Bowl ad in their pocket? Get the complete Super Bowl XLI Sideline Wrap Up. Get in the game with the Fourth Quarter.
Super Bowl XLI Sideline Wrap Up: Third Quarter
Who made a good investment and who should've kept their $2.6 million for a Super Bowl ad in their pocket? Get the complete Super Bowl XLI Sideline Wrap Up. Suit up for the Third Quarter.
Who made a good investment and who should've kept their $2.6 million for a Super Bowl ad in their pocket? Get the complete Super Bowl XLI Sideline Wrap Up. Suit up for the Third Quarter.
Super Bowl XLI Sideline Wrap Up: Second Quarter
Who made a good investment and who should've kept their $2.6 million for a Super Bowl ad in their pocket? Get the complete Super Bowl XLI Sideline Wrap Up. Let's tackle the Second Quarter.
Who made a good investment and who should've kept their $2.6 million for a Super Bowl ad in their pocket? Get the complete Super Bowl XLI Sideline Wrap Up. Let's tackle the Second Quarter.
Super Bowl XLI Sideline Wrap Up: First Quarter
Who made a good investment and who should've kept their $2.6 million for a Super Bowl ad in their pocket? Get the complete Super Bowl XLI Sideline Wrap Up starting with the First Quarter.
Who made a good investment and who should've kept their $2.6 million for a Super Bowl ad in their pocket? Get the complete Super Bowl XLI Sideline Wrap Up starting with the First Quarter.
Suicide Prevention Group Wants GM Ad Yanked
A suicide prevention group says GM's Super Bowl XLI commercial featuring a suicidal robot should be removed from airwaves.
A suicide prevention group says GM's Super Bowl XLI commercial featuring a suicidal robot should be removed from airwaves.
Snickers Commercial Pulled After Complaints
Two organizations say the Snickers ad that debuted during Super Bowl XLI is offensive. Now that commercial has been pulled from the air.
Two organizations say the Snickers ad that debuted during Super Bowl XLI is offensive. Now that commercial has been pulled from the air.
Super Bowl XLI Advertisers
The Super Bowl XLI commercial lineup is coming together. Here you'll see some of the advertisers suiting up for the big game.
The Super Bowl XLI commercial lineup is coming together. Here you'll see some of the advertisers suiting up for the big game.
Newcomers to the Super Bowl
The high price tag isn't scaring off newcomers to the game. See the companies diving into the Super Bowl for the first time.
The high price tag isn't scaring off newcomers to the game. See the companies diving into the Super Bowl for the first time.
NFL Sacks Church Super Bowl Party
The NFL has axed a church's plans to host a Super Bowl party after spotting the church's promotion of their special event.
The NFL has axed a church's plans to host a Super Bowl party after spotting the church's promotion of their special event.
Sitting Out the Super Bowl
Not everyone is ready to continue to shell out millions for a 30-second Super Bowl commercial. These two advertisers are putting their ad dollars elsewhere.
Not everyone is ready to continue to shell out millions for a 30-second Super Bowl commercial. These two advertisers are putting their ad dollars elsewhere.
Chevy Super Bowl Contest Finalists
The Chevy Super Bowl Ad Challenge is down to the wire with only five teams remaining. The winning team will see their commercial during Super Bowl XLI.
The Chevy Super Bowl Ad Challenge is down to the wire with only five teams remaining. The winning team will see their commercial during Super Bowl XLI.
The NFL Names Super Bowl Commercial Winner
Gino Bona will have his NFL commercial pitch produced for Super Bowl XLI.
Gino Bona will have his NFL commercial pitch produced for Super Bowl XLI.
Doritos Names Super Bowl Ad Finalists
Doritos has announced the five finalists who submitted their own Doritos commercial for Super Bowl XLI.
Doritos has announced the five finalists who submitted their own Doritos commercial for Super Bowl XLI.
GoDaddy's Agency Resigns Over Super Bowl Ad
Just after winning GoDaddy.com as a client, Shine Advertising Company has resigned from the account over Super Bowl XLI commercials.
Just after winning GoDaddy.com as a client, Shine Advertising Company has resigned from the account over Super Bowl XLI commercials.
Super Bowl XLI Ads Tap Into Consumer Ideas
Super Bowl XLI is making history not just with its ad rates. This year, marketers are turning to the consumer for commercial ideas.
Super Bowl XLI is making history not just with its ad rates. This year, marketers are turning to the consumer for commercial ideas.
Group Wants Federline Super Bowl Ad Pulled
Nationwide Insurance is making its second appearance in the Super Bowl. But this year's ad is not without controversy.
Nationwide Insurance is making its second appearance in the Super Bowl. But this year's ad is not without controversy.
CBS Asks a Record $2.6 Million for 30 Second Super Bowl Ad
The price for a :30 Super Bowl commercial keeps going up. This year is no exception.
The price for a :30 Super Bowl commercial keeps going up. This year is no exception.
NFL Says You'll Make the Best Super Commercial Ever
The NFL thinks you'll be the one with the perfect idea for a Super Bowl XLI commercial.
The NFL thinks you'll be the one with the perfect idea for a Super Bowl XLI commercial.
Chevrolet Taps College Students for Super Bowl Ad
Chevrolet wants college students to create its next Super Bowl commercial.
Chevrolet wants college students to create its next Super Bowl commercial.