
Is it a great headline? Stellar concepts? Terrific photography? Awesome media buying? Well, sometimes yes, but always it needs one thing that the creative department have very little control over. And that is the client. Great advertising needs great clients. Without them, you're going to have a tough time getting any of your genius ideas to see the light of day. Read more here.

It's quite the shocking question, but it's in ads posted on streets for Sir Richard's Condoms; and leaving the space blank leaves it as a question that will be answered in numerous ways. A great way to get the word out about the product, and something that is quite appropriate for the subject matter. Nicely done, TDA_Boulder.


As a creative, I get bogged down in work sometimes. So much so, that I forget to come up for air and read a little. Or expand my mind. Or look at the career I've chosen objectively. That's when I like to see what other people are doing to stay fresh, and focused. If you need a little of that kind of refreshment, here are 10 articles well worth your time.

Do you work in an advertising agency? Do you own one? Are you looking for a little inspiration to change things up a bit, or make things move a little more swiftly? Then the following 10 articles could really work wonders for you, whether you're a creative, an account manager, or even running the books.