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From Apryl Duncan, for About.com

10 Differences Between Advertising and Public Relations

Tuesday June 29, 2004
What's the difference between advertising and public relations? It's one of the most-asked questions people have about these two very different industries. These 10 differences have you covered.

This Week's Top Articles

Friday June 25, 2004
The stats are in and here are your top five favorite advertising articles of the week: 10 Ways to Get Customers to Buy Now 10 Ways to Get a Job ... Read More

Tip of the Week: Benefits of TV Advertising

Friday June 25, 2004
This week's tip comes straight from the Ask Apryl submissions. Q: What are the benefits of television advertising? A: As Television Advertising: Sights, Sounds & Sales! explains, there are many facets ... Read More

Cannes Lions Coverage

Thursday June 24, 2004
Advertising Age has complete coverage of the 2004 Cannes Lions International Advertising Festival. USA Today reports U.S. ads dominated the online advertising category.

Two Arrested in AOL Spam Scam

Thursday June 24, 2004
An AOL software engineer has been charged with stealing 92 million AOL screen names and selling them to a spammer. The spammer allegedly used the screen names to promote his ... Read More

2004 Campaign Ad Analysis

Tuesday June 22, 2004
USA Today put a side-by-side comparison together of 2004 Campaign ads between Senator Kerry and President Bush. Kerry has run 10 ads and spent $44.5 million, while Bush has run ... Read More

Promotional T-Shirt Production Could Clothe 465 Million

Monday June 21, 2004
According to the Advertising Specialty Institute, more than enough promotional T-shirts were produced in the last year to clothe everyone in the U.S., Mexico and Canada. The combined populations equal ... Read More

Tip of the Week: Changing Careers

Friday June 18, 2004
Many people seek a career in advertising or public relations after spending many years, or even most of their life, working in another field. If you've been a flight attendant for ... Read More

This Week's Top Articles

Thursday June 17, 2004
The stats are in and here are your top five favorite advertising articles of the week: 10 Ways to Get a Job at an Advertising Agency Advertising Vs. Public Relations ... Read More

Industry Profile: Account Executive Trey Sullivan

Tuesday June 15, 2004
Not sure what an Account Executive does at an advertising agency? Trey Sullivan takes you inside his career at a major ad agency.

Tip of the Week: Know the Difference Between Advertising and PR

Friday June 11, 2004
One of the most common questions asked in the industry is, "What's the difference between advertising and public relations?" The difference is sometimes muddied by the fact that you may ... Read More

Howie Long to Front Chevy Trucks

Thursday June 10, 2004
NFL Hall of Famer Howie Long has signed a three year deal with General Motors and Chevrolet. He'll be the new spokesperson for Chevy Trucks and Chevrolet will become the ... Read More

10 Ways to Get Customers to Act Now

Wednesday June 9, 2004
Why isn't the phone ringing? Maybe it's your call to action. Use these techniques to boost sales and get those phones ringing.

Christina Aguilera Ad Won't Air in U.S.

Tuesday June 8, 2004
The new Virgin Mobile commercial featuring Christina Aguilera is too Dirrty for the U.S. AdAge.com says the ad "is surely a front-runner for the year's Most Tacky and Tasteless Ad ... Read More

Tip of the Week: Know What Your Customers Want

Friday June 4, 2004
Wouldn't it be great if every customer thought your company was wonderful and your products were exactly what they need? Make sure your customers are happy and are getting the ... Read More

10 Ways to Get a Job at an Advertising Agency

Wednesday June 2, 2004
Don't just dream of working with the big boys at an ad agency. Do something about it. These ten tips can help you get your foot in the door.

Sarah Jessica Parker Bridges the Gap

Tuesday June 1, 2004
"Sex and the City" star Sarah Jessica Parker wasn't out of work for long. She just inked a deal to appear in Gap's new fall commercials. The first ad is ... Read More
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