Television and Radio

Radio, when done correctly, is a fabulous advertising medium that can truly capture the imagination, build a brand and lead to a sale. Learn the seven tips for radio advertising success.

Radio, when done correctly, is a fabulous advertising medium that can truly capture the imagination, build a brand and lead to a sale. Learn the seven tips for radio advertising success.

Ready to get a commercial produced for your company? Who will shoot the video? Write the copy? How will you get it on the air? How much will it cost? Should you go with a production company, ad agency or a tv station's production house? Don't get lost in the flurry of questions. Find out what you need to know before you buy a television commercial package.

Product placement is the promotion of branded goods and services within the context of a show or movie, rather than as an explicit advertisement. Discover what some of the most infamous uses of product placement in movies and on TV.

The complete definition of broadcast advertising, including the many different types of broadcast advertising there are within the category, rates for commercials, types of ads and the cost of creating adverts for TV and Radio.

Radio commercials are some of the most affordable ads on the market. Find out the five keys to making your radio commercial campaign a success.

Budget blues don't have to keep you from advertising. For less than $10 a day, you can reach customers through ads on cable. And the best part, you don't even need a degree in advertising to create your ad.

Investing in a TV commercial is much more cost effective than you might think. You just have to know what to look for and how to produce your company's commercial in order to reach your target audience effectively.

Television commercials are a very affordable and profitable advertising medium. Discover the key ingredients you need to have for a successful TV commercial!

In your car. At home. At work. We all listen to the radio. Is your ad campaign ready to hit the airwaves?

Ready to get a commercial produced for your company? Who will shoot the video? Write the copy? How will you get it on the air? How much will it cost? Should you go with a production company, ad agency or a tv station's production house? Don't get lost in the flurry of questions. Find out what you need to know before you buy a television commercial package.

Interactivity is changing the face of advertising. What's in it for you? From your About Guide to Advertising, Apryl Duncan.

Radio and TV commercials are two completely different forms of advertising. Learn how to write for both mediums effectively.

This non-profit organization provides tools and resources to help advertisers get the most out of their local television stations.